Technical SEO focuses on things like link structure, server load speed, code quality, and security. Technical SEO is usually overlooked because of the skills required to implement solutions, but technical SEO consistently proves to have the biggest positive impact on ranking results. Many times technical optimization requires changes to the backend of your website and not just the frontend content and code.
Content SEO is all about making sure that the information published on your site adheres to the editorial, formatting, and optimizations standards published be Google and other top search engines. Getting content indexed is more than simply publishing, having your documents optimized to Google standards is really important.
Backlinks and Reputation Management SEO concerns itself with making sure you have a lot of high quality backlinks to your website.
Find out what it takes to own your market. Call Status26 today to get more information on our website audits and SEO campaigns. SEO is optimizing your content and brand for discovery. We can lay out a strategy that fits your risk tolerances, recognizes your business goals, and reaches your potential customers with the right message.
There are only a few options when it comes to buying SEO.
Retainer based services may have been a way you purchased SEO services in the past. We don’t believe that it is an effective method of allocating resources for SEO. Oftentimes brands discover that the allocation of funds went to services that ultimately negatively impacted performance after Google or other search engine algorithm updates. Status26 does not recommend paying for SEO based on a retainer. You need an attorney to represent you in case something happens to your business, like Black Hat SEO, you don’t need a retainer for our SEO services. There is opportunity cost, our operations focused approach assumes that you meet our requirements and have a website architecture in place that is to our standard (Does you website load in 1/2 a second?) Our search engine optimization process begins with with an analysis or audit of your existing website’s SEO and hosting.
Project or scrum based SEO is great for those that need an audit and implementation for existing content. The fees are often much higher than paying for a twelve month campaign, but much can be addressed such as hosting issues, on-page content gaps, keywords, code, and links in a span of two to three months.
SEO campaign subscription is an ongoing service that includes various types of SEO focused deliverables and audits. It takes time to discover all the issues as well as access to your cPanel or server to address the more technical aspects of your website. One of the things we recommend is to provide root access so that log files and resource allocation of your bandwidth can be monitored and improved. SEO encompases your IT, Identity, and Marketing efforts. Are you ready to launch?